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History
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Friends
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Attracting attention
Even the first demo version of eMerge quickly attracted attention on the World Wide Web. It had not been online for 24 hours before it was named the Internet's "Cool Tool of the Day".
People were phoning them with orders before they had even published their phone number on their web page.
"Things are getting pretty exciting around here," says Colin. "It looks like a lot of people have been waiting for just this kind of small, useful tool."